Continue toWhy We MakeHomepage

Our intent is

to be unclassifiable

in a cluttered

agency landscape.

1

Born digital at the intersection of creativity and technology.

2

We approach digital as the strategy, not just a tactic.

3

We specialize in categories that are experiencing significant disruption.

4

We are in the business of building capabilities for our clients.

5

We are only limited by our own creativity.

Continue toThe Things We MakeWhy We Make

A Bold Vision for Healthcare

From patient-centric products to back-end systems for providers, we’re reimagining how healthcare is experienced.

BDG Floating
Bustle Digital Group

Modern Storytelling for Bustle Digital Group

Over six years, we invented new media platforms and reinvigorated classics—all with unparalleled design paradigms.

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  • Bold creative identities
  • Flexible and scalable design systems
  • Customizable card formats and interactive storytelling

Cultivating Community in Education & Government

We’re strengthening some of the most influential institutions through digital-first platforms and communications tools.

Digital Media. Redefined.

Sky Italia | A Modern Digital Experience for the Italian Media Platform

Evolving the Financial Services Model

We're transforming an antiquated industry through cutting-edge design—and driving the future of finance forward.

Shifting the Digital Fashion Paradigm

Vogue | Creating a Smarter, Lighter, More Fluid and Fully-Responsive Vogue.com

Transforming
the Physical
into Digital

From museums to film festivals, we’re building online ecosystems that recast physical experiences as digital worlds.

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Recognition

  • Code and Theory

    Ad Age

    2020 Agency A-List
  • Code and Theory

    Ad Age

    2020 Best Places to Work
  • Code and Theory

    DIGIDAY

    2019 Creative Agency of the Year

All Work

Standard Rivian

Rivian | Launching the World's First Electric Adventure Vehicle

Theodore Roosevelt Presidential Library | Defining the New Digital Museum Experience

NYCEDC | A New Hub for New Yorkers to Grow Their Business

Standard Car Spotting

MotorTrend | A Gaming App Experience for Car Connoisseurs

Standard NBC News v4

NBC News | Launching Three News Verticals for the Media Giant

The Jewish Museum | Bridging the Museum's Physical and Digital Experiences

Mailchimp | A Digital Platform for Emerging Writers and Creators

MIT Sloan School of Management | Crafting a Platform for Ideas Made to Matter

Pulped | Providing Provocative, Alternative and Irreverent Video Content

United Technologies | Uniting a Quarter Million Employees Under One Platform

Nuveen | Giving an Age-Old Investment Behemoth New Digital Prowess

U.S. Chamber of Commerce | A Brand and Platform for Small Business Partnerships

Sunbrella | Redefining the Digital Textile Space

CoinDesk | Relaunching a Pillar of the Blockchain Community

Axe | An Iconic Men's Grooming Brand Known for Bold Marketing

Mailchimp | Launching the New Digital Home for Tomorrow's Filmmakers

Xerox | Making Now Work: A New Campaign for a New Time

Nylon | Re-introducing an Iconic Publishing Brand

Input | A Brand New Destination About Technology in Our Lives

Dignity Health | Delivering a Best-In-Class Digital Experience

Sky Italia | A Modern Digital Experience for the Italian Media Platform

Indigo AG | Adopting Regenerative Practices with the Terraton Initiative

Bustle Digital Group | Modern Storytelling for Bustle Digital Group

TEGNA | Creating a Centralized CMS for 39 Local News Stations

Facebook | Digital Tools to Revive and Inspire the Journalism Industry

Nasdaq MarketSite | Nasdaq's Global HQ in NYC Gets a Pervasive Digital Infusion

NBC News | A New Experience for Digital News

J.P. Morgan | Powering the Financial Leader's Acquisition Engine

Eurosport | Bringing Live Sports to the Palm of Your Hand

Moncler | Bridging the Audience Gap with Moncler

CNN | Understanding American Elections, One Visualization at a Time

The New Center | A New Home Devoted to Saving the American Political Discourse

NBC Sports | Going Local: An NBC Sports App to Connect Fans and Home Teams

New York Life | What 170 Years of Success Looks Like for Today's Evolving World

MCM | Using Data to Empower an Iconic Luxury Brand for Growth

NBC News | NBC's Iconic Morning Show Becomes a Digital Lifestyle Destination

Citi Ventures | A Mobile Banking Service for a New Generation

One Night | An App Experience Fit for One Night of Spontaneity

Xfinity Mobile | Launching Comcast's Category-Breaking Mobile Service

The Outline | The First Modern Mutation in Digital Publishing

Shirley Ryan AbilityLab | A Digital Platform Transforming the Medical Field

The Council on Foreign Relations | Modernizing the Digital Presence of a Storied Institution

American Bar Association | Modernizing One of the World's Largest Professional Organizations

Quest Diagnostics | Reinventing the Quest Digital Patient Experience

C40 Cities Finance Facility | A Platform Built for a More Sustainable Future

NBC News | Designing Snapchat's First Daily-News Program

Fine Arts Museums of San Francisco | A Modern Identity System Uniting Two Eclectic Museums

H&R Block | Block Advisors, a Financial Planning Service Built Around You

Communication Arts | A New Era for the Iconic Inspirational Hub

Burger King | Introducing Grilled Dogs with Snoop Dogg

WWE | Building a Content Platform for Heavy Lifting

International Rescue Committee | A Responsive Site for the World's First Responders

HearstLive | The World From a Hearst Point of View

NBC | 16 Days With the World's Biggest Website

American Express | Turning an Acquisition Journey into a Bento Box

The Scene | Introducing The Scene, Conde Nast's Ultimate Content Platform

The Guardian | A Native Platform for One of the World's Most Iconic Publishers

Foursquare | Visualizing Data for the Platform's Pinpoint Ad Product

Consumer Reports | Turning a Transactional Brand into a Shared Lifestyle Community

The Truth | Rebuilding a Revolutionary Brand for Modern Times

Comcast Corporate | From Corporate to Modern: Comcast's Brand New Platform

Guggenheim Partners | A United Digital Vision for an Innovative Investment Manager

The Huffington Post | A Redesign for the 10th Anniversary

BBC News | Finite News Optimized for the Video Generation

Brand USA | Amplifying the USA as an International Travel Destination

H&R Block | A New Tax Offering for Expats

Bloomberg | Creating a Smarter, Faster Bloomberg.com

G6 Hospitality | A New, Reliable and Efficient Motel6.com

Vanity Fair | Transforming a Summit Site into a Responsive, Flexible Destination

NY.gov | A New Online Presence for New York State

New York State Senate | A Digital Platform for Transparency, Engagement and Communication

Vogue | Creating a Smarter, Lighter, More Fluid and Fully-Responsive Vogue.com

Hearst | Creating a Differentiated Yet Useful Site Experience

Bloomberg | A Completely Original Take on Political Coverage

Condé Nast | Distinguishing GQ France as a Leading Lifestyle Voice for French Men

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    One World Trade Center,
    62nd Floor

    New York, NY 10007

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