Experience

Comcast | Commercializing the Comcast Cybersecurity Experience

Harris Williams | Modernizing Harris Williams with a Future-Leaning Tech Stack

Equifax | Modernizing Equifax Canada’s Customer Tools

Tipico | Succeeding on a Mission to Win Ohio

Allstate Protection Plans | Bringing SquareTrade Into The Allstate Family

Marriott Bonvoy Leisure | Reimagining Marriott Bonvoy As A Hub For Travel Content And Commerce

Meta for Business | Creating Connective Tissue to Drive Engagement

Pfizer World | Shaping a Platform into a Beacon for New Priorities and Ways of Work

Allspring Remi Advisor Tools | Crafting a UI Through User Input and Clear Data Visualization

Citizens Bank | Driving Growth For a Storied Financial Institution

Galleri | Introducing a Revolutionary Medical Feat to the Market

KPMG | Reimagining KPMG US

Johnson & Johnson | Transforming a CPG Powerhouse Into an Inclusive Digital-First Marketer

Daymaker | A Platform Redesign That Supports Local Nonprofits in the U.S.

Kaplan | Transforming the Digital Ecosystem of a Major Education Provider

1-800-FLOWERS | Celebrating Gifting With a One-Stop Shop

Party City | Turning a Brick-and-Mortar Mainstay Into an Online Phenom

H&M | Modernizing The Intersection Of Inspiration And E-commerce

College Board | Positioning College Board as an Integrated Partner for Students

adidas Superstar | Change Is A Team Sport

Dean & Deluca | Connected Physical And Digital Gourmet Grocery Experiences

adidas Running | Bringing In-The-Moment Running Experiences To Boost Product Discovery

National Council on Aging (NCOA) | A Personalized Digital Experience For America's Older Adults

Washington Football Team | Charting A New Path For An Iconic Institution

adidas Originals James Harden | Launching The Next Chapter In Adidas Basketball

Cartier | Reimagining Cartier's Retail Experience

The Venetian | Redefining Luxury in Las Vegas

Axe | An Iconic Men's Grooming Brand Known For Bold Marketing

Comcast | Innovating the Customer Experience from Pipeline to Platform

Quest Diagnostics | Reinventing the Quest Digital Patient Experience

United Technologies | Uniting a Quarter Million Employees Under One Platform

Xfinity Mobile | Launching Comcast's Category-Breaking Mobile Service

adidas Running | Pushing Forward for Ultraboost 19

HearstLive | The World From a Hearst Point of View

H&R Block | A Tool for Doubling the Speed of Tax Completion

Bloomberg | A High-Impact Ad Strategy for Bloomberg Media

SiriusXM | Creating a Sophisticated Product Rooted in SiriusXM Content

H&R Block | A New Tax Offering for Expats

The Green Bay Packers | A Game-Changing Mobile Experience

Woodford Reserve | Creating a 3-Act Story Based Around Learning, Tasting and Cocktails

Anki.com | Anki.com, Design in Startup Mode

DuJour | Establishing DuJour as a Cultural Force

Calvin Klein | Evolving the Ck One Vision into a Multi-Platform Digital Experience

Mobi.TV | The Mobi4Biz Mobile Product

Capitol Records | Relaunching LennyKravitz.Com: A New Venue Accompanying a New Album

Jose Cuervo | An Online Destination for Jose Cuervo and Reggaeton

Screenshot 2023 09 29 at 3 51 52 PM
The Ritz-Carlton

Redefining the Legacy of Luxury for a Powerhouse in Hospitality

The hotel giant partnered with Code and Theory to bring its hotel's luxury into every element of its digital experience.

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  • Built a scalable design system for both The Ritz-Carlton and The Ritz-Carlton Reserve.
  • Created a guest-centric site structure to facilitate booking, content exploration and discovery.
  • Strategy, design and launch in under one year.

Driving B2B Growth

Partnering with some of the world's largest companies to fuel their business-to-business expansion.

Tipico Featured Module
Tipico

Succeeding on a Mission to Win Ohio

AOR leading an integrated campaign to capitalize on the moment and bring Tipico to market.

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  • Challenging category conventions to create a differentiated connection with audiences
  • Speaking with Ohio sports fans the same way they speak to each other
  • Working in an Integrated Agency team to connect through all media channels, including the app

Evolving E-commerce to Fit Modern Audiences

We are shaping the digital transformation of the industry by creating strong connections between audiences and brands.

Screen Shot 2023 03 01 at 11 14 04 AM
Marriott Bonvoy

Reimagining Marriott Bonvoy as a Hub for Travel and Commerce

Evolving Bonvoy’s design system to be more modern and immersive while staying true to the core strong brand identity.

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  • Mobile-First
  • Contextualized Conversion
  • Flexible Design and Content Systems

Leading With Empathy and Inclusivity

Having deeper conversations, widening the funnel, and driving innovation with an inclusive-first lens.

Untitled design
Allspring

Speed to Market for a Portfolio Optimization Tool

Crafting a UI for a complex product through user input and clear data visualization.

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  • Improving workflow processes through enhanced user interface design
  • Clear and simple data visualizations for complex data sets
  • Designing a roadmap to continue to iterate and optimize the product on a rolling basis post-launch

Transforming Education's Forefront

Defining the future of digital experiences in education.

Pfizer World| Shaping a Platform into a Beacon for New Priorities and Ways of Work

Pfizer World

<p>Pfizer World</p>

Transforming a platform into a meaningful beacon to set new priorities and ways of working.

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Galleri| Introducing a Revolutionary Medical Feat to the Market

Galleri

<p>Galleri</p>

Creating the first B2C campaign and user experience for a first-of-its-kind cancer detection test.

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Black BoxBlack BoxBlack Box

Recognition

  • YETI x Code and Theory

    Innovation by Design

    Best in Marketing
  • Code and Theory

    Innovation by Design

    Design Company of the Year
  • Code and Theory

    Ad Age

    Agency A-List

All Work

 2023

Says a Lot —

Latest

News — 

Code and Theory Wins Three Drum Awards For AI, Creativity, and UX with YETI and Tipico

News — 

Under Armour Launches UA Rewards with Masterclass-style Video Series, in Partnership with Code and Theory

News — 

Figma Names Code and Theory as Launch Partner in New Service Partner Program

News — 

Scout by Sutter Health™ Launches an App Focused on Resilience Building for Youth and their ‘Champions’, Built by Code and Theory

News — 

Code and Theory Network Wins Six W3 Awards

News — 

Facing the Future: A Guide to AI and Design Transformation

News — 

Amazon Ads Debuts First Small Business-Targeted Campaign

News — 

YETI Wins Fast Company Innovation By Design Award for Marketing