Press | August 27th 2014

Code and Theory and Vogue Launch a New

AUGUST 27, 2014 – NEW YORK – This week welcomed the debut of a newly-redesigned

Vogue collaborated with Code and Theory on the design and development of the new website, which was rebuilt from the ground up to be a much more fluid, responsive, real-time experience for users.

“The challenge this time around was how to take the digital experience to the next level,” said Brandon Ralph, Co-founder and Executive Creative Director at Code and Theory. “The new design brings a new speed and freshness to the Vogue experience in digital, and allows the team much more creative freedom to produce, package and distribute content in a seamless way.”

Some of the core features of the new site include:

> Highly-customizable content modules to allow for a variance in visual browsing and enable the editorial team to better articulate its stories.

> Optimized article pages and photo galleries to address an array of consumption behaviors, from passive browsing and “snacking” on content, to a deeper dive into the Vogue archives.

“The redesigned gives us new and innovative ways to display our content across all devices—it is clean, modern, and built around the way people want to engage with Vogue online,” said Ben Berentson, Site Director of

About Code and Theory

Code and Theory is an award-winning creative agency that creates products, content and campaigns across physical and digital worlds. Founded in New York in late 2001, Code and Theory is one of the largest remaining independently-owned creative agencies in the U.S., with more than 230 people working across offices in New York, London, San Francisco and Manila. The agency creates across the entire ecosystem – from physical and digital product creation to digital marketing and storytelling. Our past and current clients include Dr Pepper Snapple Group, Comcast, Vogue, the BURGER KING® brand, Guardian News and Media, Mashable, the Los Angeles Times, and many others. For more information, follow Code and Theory on Twitter and Facebook, or visit

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We Are a Technology-First Creative Agency

What We Do

Born in 2001, Code and Theory is a technology-first creative agency that sits at the center of creativity and technology. With a global client roster of Fortune 100s and start-ups alike, we crave the hardest problems to solve and create end-to-end solutions that flex to meet the needs of today’s ever-changing business landscape.

Our Services

We provide a range of offerings built to support the entire ecosystem.

  • Data, Research & Testing

    Our data-driven approach enables us to understand every aspect of end-to-end consumer journeys, and powers our work from start to finish.

  • Business Consulting & Design Transformation

    We work with our clients not only to define and deliver products, services and communications, but also to design the business itself.

  • Transformational Technology

    We help our clients reinvent their technical infrastructure and roadmap in order to deliver for the needs of today and tomorrow.

  • Services, Platforms & Products

    We create best-in-class platforms built around both the user and the business goals, often extending into connected physical expressions.

  • Integrated Marketing

    We deliver the right messages to new and existing customers across the entire ecosystem.

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Code and Theory is a proud member of Stagwell Group. Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at