MediaPost | Burger King Names Code and Theory Digital AOR
Code and Theory has demonstrated a deep understanding of adaptive content and the ability to create dynamic brand touch points with social as a foundation.
MediaPost announced today that Burger King Corp. has named agency Code and Theory as its digital agency of record for North America.
The hiring of Code and Theory, the BKC rep said, “Represents an increased investment in meeting the growing consumer demand for brand engagement and interaction through digital platforms.”
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