Code and Theory Work Recognized in Digiday Publishing Awards
NEW YORK — Code and Theory’s work with Bloomberg and The Webby Awards has been recognized across four categories in the 2015 Digiday Publishing Awards, announced Tuesday.
BLOOMBERG POLITICS
Bloomberg Politics, launched in October 2014, was the first of Bloomberg’s entirely new generation of digitally-led, multi-platform brands.
The site is a finalist in the Best New Publisher category and Best Publishing Site Design category, alongside Quartz and Guardian News & Media.
It is also a finalist in the Best Publishing Innovation in Advertising category, for its toolkit of custom ad integrations that connect a user’s scrolling behavior to the animation within the ad.
THE WEBBY AWARDS
The new webbyawards.com was named a finalist for Best New Publishing Brand alongside Angie’s List Weekly and Contently’s “The ContentStrategist” blog.
Launched in November 2014, the modular design of the new Webbys website enables staff members a much easier way to publish new material, and surface and repackage existing content from its extensive archive of the Internet’s history, culture and curiosities.
Winners will be announced at the Digiday Publishing Awards ceremony in New York City on March 19.
To read more about all finalists, click here.
About Code and Theory
Code and Theory is an independently-owned and creatively-led agency that creates products, content and campaigns across physical and digital worlds.
The agency has helped brands tell stories and design the systems that carry them since 2001.
From helping to redefine the publishing industry with clients like Los Angeles Times, Vogue and Mashable, to creating award-winning marketing programs for brands like Dr Pepper and BURGER KING®, to designing physical products for companies like Brown-Forman and Outernet, Code and Theory is a creative agency for the entire ecosystem.
The company was named to Fast Company’s 2015 list of the “World’s Top 10 Most Innovative Companies in Design.”
For more information, follow Code and Theory on Twitter and Facebook, or visit codeandtheory.com.
About the Code and Theory Network
The Code and Theory Network is the only network with a balance of 50% creative and 50% engineers at scale. The technology and creative network within Stagwell Group is built to experience change for businesses that need to navigate the complexity of changing consumer behaviors, emerging technologies and AI. With a global footprint and the capabilities to work across the entire consumer journey, we crave the hardest problems to solve. The network includes the flagship agency Code and Theory as well as Kettle, instrument, Left Field Labs, Mediacurrent, Rhythm and Truelogic. Code and Theory clients include Amazon, Apple, JPMorgan Chase, Mayo Clinic, Microsoft, NFL, Pfizer and Yeti.
In the Spotlight
Vogue
A Fresh New Look for Vogue.com
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newbiz@codeandtheory.comCode and Theory is a proud member of Stagwell Group. Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com
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