Connected Physical and Digital Gourmet Grocery Experiences

  • ClientDean & Deluca
  • IndustryFood & Beverages
  • ServicesCustomer Experience
  • CapabilitiesCustomer Experience · Connected Retail · Product & Experience Strategy · Experience Design

Elevating the Digital Grocery Experience

Dean & Deluca faces the challenge of integrating their physical and digital grocery experiences to enhance customer engagement and streamline operations. The work aims to create a seamless shopping experience that combines the best of both worlds, ultimately driving customer satisfaction and loyalty.

Key Takeaways

01

Enhanced Brand Engagement and Loyalty

02

Seamless Integration of Technology Solutions

03

Strategic Modernization of Customer Experience

Seamless Shopping Innovations

Mobile Shopping Recommendations and Rewards The accessible and easy-to-navigate recommendations and rewards feature allowed for consumers to rate and track their rewards while offering data-powered suggestions for what to order next.

In Store Kiosk Ordering Dean & Deluca’s ordering feature was designed to resemble the aesthetic and ethos of their stores, allowing for the user to connect with an extension of the brand at the touch of their phone.

High Cart Value Recommendations The curated ordering experience allowed users to make bespoke combinations of food and beverages, accompanied by a QR code for easy in-store checkout.

What We Did

01

eCommerce

02

App

03

Customer Experience

04

Technology

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