News | October 25th 2023

Figma Names Code and Theory as Launch Partner in New Service Partner Program

The partnership will provide Code and Theory’s clients with enhanced digital capabilities.

NEW YORK — Today Figma announced Code and Theory as a Signature Service Partner in the launch of its Service Partner Program. Figma is a collaborative platform to brainstorm, design, and build digital products. Code and Theory has consistently used Figma with clients, from Amazon and Spotify, to The Ritz-Carlton and CNN. Figma’s Service Partner Program certifies Code and Theory as a leading organization to help companies leverage Figma for each step of the product development process.

As Figma's launch partner, Code and Theory will have access to an array of exclusive resources, dedicated support and co-marketing opportunities with clients, enabling the agency to deliver expert services for its vast client base.

To celebrate the launch of the program, Figma invited Code and Theory and YETI to show how the agency utilized Figma to redesign and build YETI’s eCommerce site. “Working with Code and Theory was a great catalyst and accelerator in the process of our eCommerce redesign,” says Ginny Golden, Executive Creative Director, YETI. “We've made a quantum leap in the success of how people are shopping on”

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Code and Theory has worked with YETI as its digital product partner for the last three years across eCommerce, marketing, brand storytelling and more.

“Code and Theory has always been an early adopter of the latest technologies, and Figma gave us a new superpower to collaborate internally and with our clients,” says David DiCamillo, Chief Technology Officer at Code and Theory. “Figma’s continued track record for innovation keeps it as our primary tool throughout the product development process for clients. We are proud to be a launch partner in Figma's Service Partner Program."

To learn more about the partnership and working with Code and Theory, get in touch here.

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Facing the Future: A Guide to AI and Design Transformation

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