Sep 21 2018
In The News
Code and Theory received two Honorable Mentions in the 2018 Fast Company Innovation by Design Awards in the Health category for Shirley Ryan AbilityLab and in the Web Design category for NBC News Verticals: MACH, BETTER and THINK!The… READ MORE
May 11 2018
In The News
Code and Theory and Nasdaq won Gold in the Digital Media: Websites category at the FCS Portfolio Awards for their work on the Nasdaq Microsite, Rewrite Tomorrow. The annual FCS Portfolio Awards recognizes the greatest marketing and… READ MORE
Jan 8 2018
In The News
We’re excited to announce that Michael Shane has joined Code and Theory as Associate Director of Creative Strategy. Prior to Code and Theory, Michael worked as Global Head of Digital Innovation at Bloomberg where he helped to develop and… READ MORE
Dec 13 2017
In The News
Code and Theory is honored to partner with Nasdaq on their Rewrite Tomorrow campaign. The Rewrite Tomorrow campaign is a fresh examination of purpose and character as Nasdaq looks into the next decade as pioneers in the industry, under their… READ MORE
Dec 1 2017
In The News
Code and Theory was selected to be on the 2018 Chief Marketer 200 – the first-ever editorial list of the best 200 engagement and activation agencies serving the U.S. The list is an industry first, including a comprehensive list of best… READ MORE
Nov 1 2017
In The News
To help support men’s health, The King is encouraging everyone to join the #KingstacheChallenge by growing an epic Movember mustache. The campaign aims to raise awareness of the Movember Foundation whose mission is to change the face of… READ MORE
Oct 13 2017
In The News
BBC News was named a Gold Winner by Lovie Awards for their work on BBC News app in the Mobile Sites, Apps & Podcasts, News & Entertainment category.The Lovie Awards recognizes the unique and resonant nature of the European Internet community… READ MORE
Oct 9 2017
In The News
Code and Theory announced the appointment of Marisa Elena Todd as Managing Director of Code and Theory London. Marisa will be directly responsible for leading the London office, both overseeing the agency’s creative work and growing new… READ MORE
Oct 5 2017
In The News
Maybelline New York has launched a new YouTube Series called “Maybelline x NikkieTutorials MakeUp Like This.” Code and Theory collaborated with the Maybelline New York team on the concepting of the series, video production and launch… READ MORE
Oct 4 2017
In The News
Code and Theory was named a winner by Min’s Magazine Media Awards for our work on The Scene in the Website Design/Redesign category. The Magazine Media Awards recognizes the very best work in branded content, design, digital and… READ MORE
Sep 13 2017
In The News
Dan Gardner, Co-founder of Code and Theory, spoke with Digiday’s Senior Editor, Lucia Moses, about the agency's work with over 75 publishers. Gardner speaks on the challenges associated with publishing and how Code and Theory has remained… READ MORE
Sep 12 2017
In The News
Code and Theory was recognized by Fast Company’s Innovation by Design Awards for our work on The Standard One Night app. The Innovation by Design Awards program, now in its sixth year, honors the most innovative and disruptive design… READ MORE
Jul 17 2017
In The News
Burger King brings reality stars Mike Sorrentino, Nicole Polizzi, Pauly D, Jenny Farley, Deena Cortese, Vinny Guadagnino and Sammi Giancola together to try the new Chicken Parmesan Sandwich.At nearly 6-minutes in length, the video was shot… READ MORE
Jun 2 2017
In The News
Code and Theory partnered with NBC to launch new verticals for NBCNews.com.MACH, the future space and innovation vertical and BETTER, a lifestyle vertical focused on small obtainable change. THINK, a place for thought leaders to publish big… READ MORE
Jun 2 2017
In The News
Code and Theory was recognized at this year's annual Effie Award Gala for their work with Burger King, taking home three Effies including the Grand Effie for McWhopper. Code and Theory collaborated with Burger King, Y&R NZ, ABMC, HMI, DAVID… READ MORE
Sep 28 2016
In The News
To mark World Literacy Month, Code and Theory created a campaign for Burger King that highlights the fact that according to the World Literacy Foundation, one out of five people - 20 percent of the global population - can't read or… READ MORE
Sep 20 2016
In The News
Code and Theory Co-Founder/Co-CEO Dan Gardner sits down with Elyse Southwell, host of  NASDAQ's Disruptors series, to talk about what it really means to be "digital first," the difference between communication problems and business… READ MORE
Sep 19 2016
In The News
At last week's Social Media Week London event, Code and Theory London's Associate User Experience Director Hollie Lubbock spoke about 3 ways to use date to get your messages to the right consumers online.“You can only optimize something to… READ MORE
Sep 16 2016
In The News
Code and Theory Co-Founder/Co-CEO Dan Gardner chats with Top Interactive Agencies about the key elements of a great digital campaign, digital trends with staying power, and his advice for recent grads."Trends that stay are a bit of an… READ MORE
Sep 12 2016
In The News
Code and Theory's first-ever TV spot announced the launch of Burger King's new limited time snack Cheetos Chicken Fries.The 15-second spot features Chester Cheetah and Burger King's King at a post-game press conference in front of a screen… READ MORE
Apr 11 2016
In The News
Senior Community Manager Carlos Matias spoke with Digiday’s Jordan Valinsky about his daily routine for engaging with Burger King’s fans on social media platforms. An avid student of pop culture, Matias discussed how we stays on top of… READ MORE
Mar 17 2016
In The News
Ad Age’s Lindsay Stein recently interviewed Brand USA’s David Whitaker and Code and Theory’s Michael Martin about the agency’s appointment as Brand USA’s digital agency of record.  READ MORE
Feb 11 2016
In The News
Managing Partner Steve Baer spoke to Creativity’s Natasha Madov about creating an entertaining employee training video for Burger King’s Grilled Dogs product launch."It was an untraditional approach, but employees are one of a brand's… READ MORE
Oct 21 2015
In The News
Our poster is about getting to the root of what comprises and sustains the Internet at an ‘atomic level.' This yielded the idea that fundamentally, binary code is the Internet’s irreducible building block.Nested within the 1s and 0s… READ MORE
Oct 6 2015
In The News
The press seized upon news of our partnership with the Huffington Post since the publishing giant’s first-ever redesign previewed on September 28th, 2015 at Advertising Week. The new site will launch in 2016.In addition to Fast… READ MORE
Jun 22 2015
In The News
For her latest Mobile Commerce Daily column, reporter Alex Samuely reported on the runaway success Motel 6 has experienced since moving to a more responsive platform in late October. In just eight months, the brand has seen conversion rates… READ MORE
Mar 27 2015
In The News
Communication Arts selected the new Bloomberg Business as "Web Pick of the Week" for the week of March 23. "Mirroring the visual chutzpah found in the pages of Bloomberg Businessweek, the newly redesigned bloomberg.com takes risks with bold… READ MORE
Mar 23 2015
In The News
For his 2015 tech forecast, Fast Company reporter John Brownlee spoke with some of the world's top designers to get a sense of what would shape the future of design. Code and Theory Managing Partners Mike Treff and Steve Baer both weighed… READ MORE
Feb 25 2015
In The News
In her latest report for eMarketer, lead social media analyst Debra Aho Williamson explored how marketers are using Pinterest in 2015. She touched on topics ranging from trends in Pinterest marketing, advertising and e-commerce, and spoke to… READ MORE
Feb 25 2015
In The News
Communication Arts selected the new rockwellgroup.com as its "Web Pick of the Day" for February 25."Like the spaces designed by Rockwell Group, there is an underlying intelligence to the new rockwellgroup.com. The new Curiosities section,… READ MORE
Feb 20 2015
In The News
FWA, one of the industry's most widely recognized showcases for digital work, named bloomberg.com as "Site of the Day" for February 20. Bloomberg Business is Bloomberg's flagship digital destination that unifies its most powerful media… READ MORE
Feb 17 2015
In The News
Communication Arts selected the new dsquared2.com as "Web Pick of the Day" for February 17. "The sophisticated editorial design of the new dsquared2.com allows this international fashion house to express its perspective online, and gives… READ MORE
Feb 2 2015
In The News
Wired.com design reporter Margaret Rhodes recently spoke with Bloomberg's Josh Topolsky and Code and Theory's Mike Treff about the new Bloomberg Business, the company's new flagship digital destination for all Bloomberg content. The two… READ MORE
Jan 29 2015
In The News
Fashionista.com, one of the world's largest independent fashion news sites, published an interview this morning with co-founder Brandon Ralph. In the piece, reporter Lauren Sherman spoke with Brandon about how he and Dan Gardner got their… READ MORE
Jan 28 2015
In The News
VentureBeat’s Harrison Weber reported on the new Bloomberg Business, which launched today:“Bloomberg has managed to recapture these emotions on the Web, with a vibrant, responsive design relaunch for Bloomberg Business that pulls you in… READ MORE
Jan 28 2015
In The News
Capital New York's media reporter Joe Pompeo covered the launch of the new Bloomberg Business website, calling it "an updated, cleaner, more contemporary and stylish look to bloomberg.com."To read the full story, click here. READ MORE
Jan 20 2015
In The News
FWA, one of the industry's most widely recognized showcases for digital work, recently named rockwellgroup.com as "Site of the Day" for January 18. For its Article series, Creative Director Mariana Bukvic takes FWA behind the scenes of how… READ MORE
Jan 15 2015
In The News
In the January "Innovation" issue of Photo District News (PDN) Magazine – one of the biggest and most exclusive professional photography magazines in the world – Code and Theory co-founder Brandon Ralph talks with Conor Risch about… READ MORE
Jan 9 2015
In The News
In an interview with Government Technology reporter Jason Shueh, New York State's deputy secretary for technology Rachel Haot offered up some of the most notable features and lessons learned from redesigning NY.gov in collaboration with Code… READ MORE
Jan 9 2015
In The News
Communication Arts selected the new ny.gov as "Web Pick of the Week" for the week of January 5. "Backed with the editorial prowess of design firm Code and Theory, ny.gov enables users to easily and quickly get to the content they need.… READ MORE
Jan 7 2015
In The News
In a guest curated series for AIGA's Design Envy blog this week, co-founder Brandon Ralph took a closer look at the beautiful and multi-functional properties of concrete. READ MORE
Jan 5 2015
In The News
In her year-end wrap-up, Co.Design editor Suzanne LaBarre named Dan Gardner and Mike Treff's "Responsive Philosophy" to her list of of the 14 most important design lessons of 2014. In the piece, which was published in late September, Gardner… READ MORE
Dec 22 2014
In The News
In a memo released by The Huffington Post founder Arianna Huffington, and reported by Capital New York, it was revealed that the 10-year old news organization will be working with Code and Theory in 2015 to redesign its website."And because… READ MORE
Dec 19 2014
In The News
Design Week included the redesign of latimes.com in its "Biggest Innovations of 2014" list, which included the year's best examples of digital-first newspaper design."These redesigns were hugely innovative because they represented a step… READ MORE
Dec 15 2014
In The News
Creative Bloq, one of the most prominent design news sites in the world, recently reviewed the new Dsquared2.com, designed by Code and Theory.To read the full article, click here. To learn more about the project, click below. READ MORE
Dec 11 2014
In The News
Code and Theory founders Brandon Ralph and Dan Gardner were named to WWD's annual "Ten of Tomorrow" list, which recognizes executives across media, digital, fashion, retail and beauty who are making waves in their industry.  READ MORE
Nov 13 2014
In The News
Co.Design reporter Rebecca Greenfield spoke with Code and Theory Managing Partner Mike Treff and the State of New York's deputy secretary of technology Rachel Haot about the design thinking behind the new NY.gov, launched this week. "We… READ MORE
Nov 13 2014
In The News
In a story published today in The Wall Street Journal's Metropolis section, reporter Colleen Wilson announced the launch of the new NY.gov, which debuted today. Deputy secretary of technology Rachel Haot affirmed the site's guiding principle… READ MORE
Nov 2 2014
In The News
"While companies struggle to keep up, let alone innovate in the face of rapid technological change," writes Communication Arts reporter Sue Apfelbaum, "for Code and Theory's nimble, creative-thinking brand strategists, storytellers,… READ MORE
Oct 15 2014
In The News
As part of Advertising Age's first-ever Content Marketing series, Code and Theory founder Dan Gardner and Managing Partner Steve Baer co-authored an article on what brands and publishers can learn from each other. As one of the only creative… READ MORE
Oct 9 2014
In The News
Every Fall, Awwwards.com curates a finite list of of the most innovative websites of the year and memorializes them in print. For their latest book – Exciting Web Projects: Conception to Execution – the new latimes.com was hand-selected… READ MORE
Oct 3 2014
In The News
For its first ever Co.Design "Wearables Week" feature, Fast Company called upon three design agencies to come up with concepts for wearable devices that people would actually use. Our take on the future of wearables? The… READ MORE
Oct 3 2014
In The News
Communication Arts has selected the redesigned Vogue.com for "Webpick of the Week," a regular editorial series featuring outstanding examples of web design. Each winner is hand-selected by editors, based on a combination of "superior… READ MORE
Sep 26 2014
In The News
Journalism.co.UK, one of the world's leading news sites for the online news industry, covered Code and Theory's special 75-minute session at Social Media Week's London HQ.  READ MORE
Sep 23 2014
In The News
Fast Company's Co.Design section recently published an article by our co-founder Dan Gardner, and our Managing Partner of the Product Design Group, Mike Treff. In the piece, they argue that publishers are in a unique position to carve out… READ MORE
Aug 29 2014
In The News
Women’s Wear Daily (WWD) Media Editor Alexandra Steigrad recently sat down with our founders – Brandon Ralph and Dan Gardner – for a candid conversation about Code and Theory's beginnings, its global growth, its work with brands and… READ MORE
Aug 27 2014
In The News
Refinery29 Style Director Connie Wang reviewed the new vogue.com today, commenting on its "impressive site architecture" and "delightfully user-friendly design." She took a close look at the new design and content changes – from new… READ MORE
Aug 27 2014
In The News
In an article published Monday in The New York Times, reporter Ravi Somaiya previewed the newly-redesigned Vogue.com and highlighted its new, nimbler digital content strategy. Somaiya interviewed editor in chief Anna Wintour and the creative… READ MORE
Aug 26 2014
In The News
Core77 published the second article of its 2-part series on "Why Code and Theory Does it All." In a candid interview with Geoff Baldwin – our Industrial Design lead who hails from LG, Lunar and IDEO – reporter Kat Bauman explores our… READ MORE
Aug 25 2014
In The News
In the first of a two-part series on Code and Theory, Core77 reporter Kat Bauman spoke with our Head of Industrial Design Geoff Baldwin about the agency's approach to physical and digital design.  READ MORE
Aug 20 2014
In The News
Wired reporter Liz Stinson recently spoke with our Head of Industrial Design, Geoff Baldwin, about the design inspiration behind our portable satellite prototype for Outernet, the Chicago-based startup on a mission to provide free web access… READ MORE
Aug 15 2014
In The News
Adweek reporter Chris Heine reported today that since launching #chickenfriesareback on Monday, Burger King has averaged 380 Tweets a minute while garnering 150,000 total social media mentions in the campaign's first 72 hours. Burger King's… READ MORE
Aug 11 2014
In The News
Advertising Age covered our latest digitally-led campaign for the BURGER KING brand – the return of Chicken Fries. Reporter Maureen Morrison interviewed Burger King Chief Marketing Officer Eric Hirschhorn, who touched on how social media… READ MORE
Aug 4 2014
In The News
WebVisions recently sat down with our co-founder Dan Gardner for a preview of his upcoming talk at WebVisions Chicago on September 25, which will explore how news organizations can use design and technology to achieve true, transformative… READ MORE
Aug 4 2014
In The News
For its roundup of "The 31 Coolest Offices You've Ever Seen," Business Insider sought out companies from around the globe that have built a "creative and colorful environment" for its employees. Code and Theory's New York office, which is… READ MORE
Jul 14 2014
In The News
In her most recent piece for Inc.com, reporter Jill Krasny spoke with Senior Content Strategist Matt Chmiel about what matters most in website design. Among other things, Chmiel discussed why refreshing a design "just for refreshing's sake"… READ MORE
Jul 9 2014
In The News
In a story published today in Fast Company's Design section, reporter Ainsley O'Connell dove deep into the design system behind the new cosmopolitan.com.  READ MORE
Jun 12 2014
In The News
Communication Arts named the new codeandtheory.com as "WEBPick of the Day” for Thursday, June 12. The editors focused on the simple phrase that serves as the navigation for the entire site: Why we make the things we make, says a lot about… READ MORE
May 23 2014
In The News
Communication Arts, one of the most respected international publications for the design community, recently selected the latimes.com redesign as its “WebPick of the Week.” The editors highlighted how Code and Theory and the LA Times… READ MORE
May 22 2014
In The News
Dan Gardner, Code and Theory's co-founder and Creative Director, UX, was recently interviewed by the University at Buffalo about his path to becoming an entrepreneur, his experience at the College of Arts and Sciences, and his advice for… READ MORE
May 8 2014
In The News
Mike Treff, Managing Partner of our Product Design Group, talks with .net Magazine editor Martin Cooper about his perfectly simple workspace here at Code and Theory. You'll learn about the five favorite things in his office, and why he’s… READ MORE
May 5 2014
In The News
Awwwards.com recently featured a case study that detailed our content productization approach to the new InStyle.com. Among other things, it touched on how we worked with the InStyle team to turn sections like “What’s Right Now” and… READ MORE
Feb 5 2014
In The News
Forrester's Tracy Stokes spoke with Managing Partner of the Brand Design Group Steve Baer for her latest report on how marketers can create connected messaging across all customer touchpoints. Among other things, Baer touched on "matching… READ MORE
Jan 30 2014
In The News
Senior Content Strategist Matt Chmiel spoke with Mashable's Jason Abbruzzese about the debut of Facebook Paper, and where it fits into the news reader app category. Chmiel plays a key role in Code and Theory's newsroom embeds and has led… READ MORE
Jan 8 2014
In The News
MediaPost announced today that Burger King Corp. has named agency Code and Theory as its digital agency of record for North America. The hiring of Code and Theory, the BKC rep said, “Represents an increased investment in meeting the… READ MORE