Architect, AEP (India)
Key Responsibilities
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Design end-to-end AEP solutions and integrate with Adobe Marketing Cloud products (AEM, Campaign, Target, Analytics) and CRM platforms like Salesforce or Microsoft Dynamics.
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Define and implement XDM schemas, manage identity graphs, and establish data ingestion and activation flows using AEP Web SDK.
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Optimize Journey Orchestration flows and dashboards for Customer Journey Analytics.
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Design advanced segmentation and activation workflows across multiple channels.
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Lead third-party integrations for campaign personalization.
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Conduct Proof of Concept (PoC) initiatives and present findings.
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Develop deployment strategies and ensure compliance with security and data governance standards.
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Mentor and guide developers on AEP technologies and solutions.
Must-Have Skills
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Strong experience with AEP (RTCDP, AJO, CJA)
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2+ years hands-on experience with AEP Web SDK
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5+ years in data modeling, ingestion, and transformation
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Expertise in XDM schema design, identity management, and pipelines
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Experience integrating AEP with Adobe Marketing Cloud and third-party platforms
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Familiarity with AWS/Azure and middleware like Kafka
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Knowledge of data governance, security, and privacy compliance