Datagram

DataGram Logo

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Datagram approached Code and Theory to help with a Branding and Identity re-launch. We worked closely with Datagram to understand where the brand was coming from, and what their goals were for their new look and feel. Code and Theory designed the new logo that was used to promote this new identity on their site, business cards, print collateral, and more.

Driving B2B Growth

Partnering with some of the world's largest companies to fuel their business-to-business expansion.

Tipico Featured Module
Tipico

Succeeding on a Mission to Win Ohio

AOR leading an integrated campaign to capitalize on the moment and bring Tipico to market.

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  • Challenging category conventions to create a differentiated connection with audiences
  • Speaking with Ohio sports fans the same way they speak to each other
  • Working in an Integrated Agency team to connect through all media channels, including the app

Evolving E-commerce to Fit Modern Audiences

We are shaping the digital transformation of the industry by creating strong connections between audiences and brands.

Screen Shot 2023 03 01 at 11 14 04 AM
Marriott Bonvoy

Reimagining Marriott Bonvoy as a Hub for Travel and Commerce

Evolving Bonvoy’s design system to be more modern and immersive while staying true to the core strong brand identity.

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  • Mobile-First
  • Contextualized Conversion
  • Flexible Design and Content Systems

Leading With Empathy and Inclusivity

Having deeper conversations, widening the funnel, and driving innovation with an inclusive-first lens.

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Allspring

Speed to Market for a Portfolio Optimization Tool

Crafting a UI for a complex product through user input and clear data visualization.

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  • Improving workflow processes through enhanced user interface design
  • Clear and simple data visualizations for complex data sets
  • Designing a roadmap to continue to iterate and optimize the product on a rolling basis post-launch

Transforming Education's Forefront

Defining the future of digital experiences in education.

Pfizer World| Shaping a Platform into a Beacon for New Priorities and Ways of Work

Pfizer World

<p>Pfizer World</p>

Transforming a platform into a meaningful beacon to set new priorities and ways of working.

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Galleri| Introducing a Revolutionary Medical Feat to the Market

Galleri

<p>Galleri</p>

Creating the first B2C campaign and user experience for a first-of-its-kind cancer detection test.

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Recognition

  • YETI x Code and Theory

    Innovation by Design

    Best in Marketing
  • Code and Theory

    Innovation by Design

    Design Company of the Year
  • Code and Theory

    Ad Age

    Agency A-List

All Work

 2023

Says a Lot —

Latest

News — 

Amazon Ads Debuts First Small Business-Targeted Campaign

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YETI Wins Fast Company Innovation By Design Award for Marketing

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Adweek | Ritz-Carlton Unveils New Websites to Elevate UX

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The Cold Standard — YETI Launches New Coolers Experience, Built by Code and Theory

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The Drum | Should Brands Ditch X as a Customer Service Platform?

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Digiday | Are NFTs Dead? How Media Agencies Are Framing the Future of This Blockchain Tech

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The Drum | Do Marketers Need To Pay Attention to Elon Musk’s Latest Venture, xAI?

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The Drum | Here’s How 7 Major Ad Agencies Are Currently Using AI